It seems like a joke, but there are several pundits who are insinuating that Apple is on the road to ruin because it is not iPad 3 or iPad HD. The sad part is that these pundits are getting paid to write such nonsense. It is the same situation when Apple opted to use the moniker iPhone 4S instead of the much expected iPhone 5.
It is funny how these same pundits did not criticize the ridiculous naming system from other phone makers.
There is no need give these over-paid logic-impaired some page hit, thus I opted not to link to them. It is pretty easy to search for them.